Searching for the right credit card processor requires learning if it accepts credit cards most commonly used by your customers. After all, you don’t want to purchase a processor only to find out it doesn’t accept cards your customers use! With that in mind, let’s look at some of the most common questions about accepting credit cards and merchant services:
Which Credit Card Brands are the Most Popular?
Choosing the right processor requires ensuring it accepts the most popular credit cards. This makes it much easier for people to purchase your products or services, which subsequently increases business. The most commonly-used credit cards include Visa, Mastercard, American Express, Chase, Discover, Citibank and Capital One. Other cards are either variations of these or are from much smaller companies. Look for a credit card processor that accepts such “big name” cards and you’ll be fine!
What are the Reasons for a Declined Credit Card?
Credit card denials may be the fault of the customer, but could also be due to processing errors. While a simple re-swipe could take care of the issue, the complication may involve a larger technical problem. A merchant services account with round-the-clock support makes it easy to deal with any issues and get back to accepting credit cards.
If the problem is the fault of the customer either from a maxed-out limit or due to a lack of funds, the customer will either have to pay cash or purchase the product/service another time.
What to Do About Declined Credit Cards?
Dealing with a customer whose card is declined is never fun, and requires making a quick decision about what to do. If the card is declined and it’s the customer’s fault, you can either refuse service until a later date or sell the product/service and send the customer an invoice. If the issue is on your end, it could be due to a technical glitch or because your processor simply doesn’t accept the customer’s card. The easiest way to deal with the latter issue is to purchase a processor that accepts all major credit cards.
Accepting credit cards is much less stressful when using a processor designed to support major card companies. Ask yourself whether your business accepts major credit cards and whether it’s in your best interest to start if the answer is not to your liking. This will save you a lot of time and frustration when it comes to your business, and makes it much easier for customers to buy from you!